Self-Help Personal Development Motivation

You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life (Summary)

by Jen Sincero

Jen Sincero once lived in a converted garage, driving a car held together with duct tape and crying when she looked at her bank account. One day, she wrote herself a check for an audacious amount of money and taped it to the ceiling so it was the first thing she saw every morning. It was a weird, bold first step that kicked off a journey from broke and self-doubting to a globetrotting, best-selling author—proving that what separates you from the life you want isn't your circumstances, but a decision.

Your Subconscious Beliefs Are Running the Show

Our reality is a direct reflection of the deep-seated, often unconscious beliefs we hold about ourselves and the world. We unknowingly act in ways that confirm these stories, especially the negative ones.

If you have a subconscious belief that you're 'bad with money,' you'll find ways to prove it right. You might get a big raise at work, only to have your car mysteriously break down or feel an uncontrollable urge to splurge on something you don't need, ensuring you stay in a cycle of financial struggle.

Love the One You Is

Radical self-love isn't an indulgence; it's the foundation for change. You can't create an awesome life from a place of self-loathing. Accepting yourself, flaws and all, is the prerequisite for growth.

Instead of focusing on losing 20 pounds, Sincero suggests you start by appreciating your body right now. Thank your legs for carrying you around all day. Buy an outfit that makes you feel amazing at your current size. This shift from criticism to appreciation creates the positive energy required for real, lasting change.

Done Is Better Than Perfect

Waiting for the perfect time, the perfect plan, or the perfect skill set is just a high-minded form of procrastination fueled by fear. The only way forward is to take messy, imperfect, and immediate action.

When Sincero first had the idea to become a success coach, she felt like a total fraud. She hadn't 'made it' yet and didn't feel qualified. Instead of waiting until she felt 'ready,' she launched her first coaching group anyway, terrified no one would sign up. That single, imperfect action was the catalyst for her entire new career.

Make a Decision, Not a Wish

There's a massive difference between vaguely wanting something and making a firm, non-negotiable decision to have it. A true decision cuts off all other possibilities and commits you to finding a way, no matter what.

Sincero contrasts 'I'd like to make more money' with 'I am going to make $100,000 this year.' The first is a flimsy wish. The second is a powerful decision that forces your brain to start solving the problem. It leads you to take risks, like investing in a business coach you can't technically afford, because your commitment to the outcome is absolute.

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